About
Launched in 1998, Hempz offers beauty products derived from the medicinal benefits of hemp and CBD. They use premium ingredients that are sustainable, vegan, and cruelty free.
The Challenge
Hempz has been a pioneer in the hemp and CBD products space for over 20 years. Today, Hempz must keep up with all the compliance requirements for their products, as well as keep ahead of the increasingly crowded hemp and CBD marketplace.
The Solution
The Built By Blank team helps Hempz maintain its e-commerce site by constantly improving the store, adding features, and pushing the bar to consistently improve conversion rates.
Hempz is very active in running marketing campaigns and is built on the Shopify Plus platform. Our team has built a robust customized CMS system so the marketing managers can be agile in making constant unique changes and running intricate marketing promotions.
Our team is also involved in A/B testing various versions of new features for the web store to get the highest conversion rates for the brand.